Considering its many promises and scientific claims to be
substantially healthier and more environment friendly, it comes as a bit of
surprise why organic food has not become the dominant norm in the food industry
today. The evidences in support of organic food as considerably healthy and
more environment friendly alternatives are convincing. The studies are
conclusive enough, the testimonies are legitimate, the cost is reasonable yet
for some reason, organic food still lags behind its conventional food counterparts.
Organic food are food that are produced in
environment-friendly ways. Among livestock and poultry products, this means
meat, poultry, eggs, and dairy products that come from animals that are not
given antibiotics or growth hormones. In agriculture, organic food are crops, fruits and vegetables
grown without using conventional
chemical pesticides, fertilizers from synthetic additives, ingredients, sewage
sludge, industrial solvents, or from bioengineering or irradiation processes.
These organic food products are also processed using methods that comply with
the standards of recycling,
ecological balance, and biodiversity conservation.
Interestingly, this is where the problem begins: production.
The Appeal
and Irony
The appeal
of organic food is overwhelming. There is simply no reason not to patronize organic superfood. First, they are
clearly and more substantially healthy alternatives and health and well-being
are basic human concerns and is part of very fundamental physiological even
survival needs. Anybody can easily relate to this issue whether for personal
individual concern or filial or social concern for the well-being of someone
else. And for that, anybody can be drawn to organic food.
Second, scholarly and scientific literature has already
proven the health benefits organic super food including certified claims of containing fewer pesticides residues and are
therefore considerably safer. Even sugar-products like organic maple syrup in Singapore have been
certified by regulatory bodies and government commissions to contain
significantly less sugar. In other words, there are very few reasons to
think of these products as hoax.
Third, consumers
have shown that the issue has very little to do with taste as they have shown
readiness to compromise habits and taste preferences. This makes all the more
sense and if considered within the issue of more health reasons which are far
more important that taste or personal choices.
Organic Food and Production Issues
The fact that organic food is still not a dominant food
industry presence has to do with production and very little with consumer
preference. As many critics point out, sustainability, costs and difficulty of
organic food production practices hamper many farm producers and manufacturers
from engaging in large-scale and continuous production of organic food.
For instance, using chemical pesticide in agriculture is
still a viable option for many farmers since chemical pesticides are cheaper
and is more effective for mass production. Since the production of organic food
is more expensive, they also tend to be more expensive by the time they reach
the organic
food shops, groceries and markets in Singapore and this creates problem of
cost for consumers. Simply put, organic
food products in Singapore may be too expensive for the average consumer
which is why non-organic food products sustain their appeal to a broader
consumer base.
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